J Brand

J Brand set out to create classic and sophisticated jeans with an emphasis timeless products, the fit and the inspiration to make a woman look and feel beautiful in their jeans. With this mission, J Brand has achieved a winning combination of style, comfort and sexiness in denim. Expect form-fitting designs that accentuate the female figure and elegant, leg-lengthening styles. Cropped styles skim the ankle for a more playful look. Distressed detailing and subtle metallic embellishments enhance the pieces in this range.

If you love J Brand, you will love our denim Veronica Beard collection.

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J Brand Alana Crop Fearful
J Brand

£275Add to basket



J Brand Arkin Ankle Joggers
J Brand

£245Add to basket



J Brand High Rise Cigarette Vanity
J Brand

£230Add to basket



J Brand Legging Seriously Black
J Brand

£230Add to basket



J Brand Lucy Cami Black
J Brand

£149Add to basket



J Brand Mid Rise Straight Penrose
J Band

£225Add to basket



J Brand Ruby High Rise Hopper
J Brand

£225Add to basket



J Brand Tate Boy Fit Perception
J Brand

£275Add to basket



J Brand Joan High Rise Crop
J Brand

£265 £159Add to basket



J Brand Maria Galactic Black Jeans
J Brand

£265Add to basket



J Brand Tappered Pant Rugby Blue
J Brand

£275 £165Add to basket



J Brand Zion Crop Jean in Vanity
J Brand

£265 £106Add to basket



Bringing with him extensive knowledge of the market and over 30 years of experience in the fashion industry, Jeff Rudes, CEO, co-founded J Brand in 2004 in America. Rudes had a vision for J Brand, to create a jean that fitted so perfectly it followed the contours of one’s body. He launched the brand as an exclusive line at Ron Herman’s Melrose Jean Bar in the spring of 2005, and it became an immediate success with consumers, notable celebrities and influential editors. With the introduction of the dark washed skinny jean, J Brand was the first company to drive this trend. “In an exceedingly competitive market, one of our greatest accomplishments was to go beyond what we were known for, the skinny jean, and deliver the next trend – the bell bottom we called the ‘Love Story,’ ” says Rudes.

The line’s distinct washes and fits became instant favourites for a wide range of celebrity fans, including Kate Moss, Rhianna, Angelina Jolie and most recently the Duchess of Cambridge.